Positioning in Podcasts and Business | James Mulvany
Description
A podcast community platform disguised as a dating app?! This episode is badass take on branding, podcasting, and going against the grain. And who better to tackle this than the founder of Matchmaker FM, Podcast.co, CuePodcasts.com and Radio.co - James Mulvany.
In this episode, James recounts his journey from a geeky DJ and web programmer to a badass entrepreneur shaking up the audio space. They discuss the importance of sound quality, the unique concepts behind his brands, and the innovative ways he built a thriving community and business without breaking the bank.
This conversation is a goldmine for aspiring podcasters and business owners looking to disrupt their industry with authenticity and creativity.
And the cherry on top?
There’s a code word hidden in the show to get 40% off your first month on MatchMaker.fm.
Let’s friggin’ go!
04:37 The Birth of Matchmaker FM
08:49 Building a Community Platform
11:06 Scaling Without Ad Spend
18:40 Challenges and Competitor Reactions
23:37 AI in Branding and Communication
25:01 The Evolution of Podcasting
28:58 Niche Podcast Success Stories
30:15 Innovative Podcast Formats
36:56 Encouraging Early Entrepreneurship
38:30 Bloopers and Out-takes
Reach out to featured guest James Mulvany:
Social Media | Podcast.co | MatchMaker.fm | Radio.co | CuePodcasts
Follow Beatrice Gutknecht:
LinkedIn | YouTube | Website | Instagram
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Produced by Your Podcast Sidekick